ellul.ai / Services / CRM and email automation
Call tracking setup
A business that takes enquiries by phone and spends on ads
One fixed fee. Never by the hour.
- Tracking numbers for each ad channel and your website
- Numbers swap on your site to show which source rang
- Calls sent to Google Ads and GA4 as conversions
- Call recording with a clear notice to callers
How long: 2 to 3 days
What other agencies charge for call tracking setup
One provider publishes a comparable price we could read (Tao Digital Marketing £150); with fewer than three there is no market median yet.
| Who | Price | Basis | Source |
|---|---|---|---|
| ellul.ai | £195 | One-off | Fixed, this page |
| Tao Digital MarketingBolton · the platform's own service | £150 | One-off | their page read Nov 2026“A one-off setup charge of £150.00 covers installing the tracking code and configuring your number pool.” |
Prices as each provider publishes them on its own page, read November 2026; dollars at £0.75 and euros at £0.86. 1 more price was read on another basis (hourly, a different unit or a different scope) and is not counted. The data: JSON and CSV.
How many people are asking for it
23 posts on Reddit asked to hire someone for call tracking setup between November 2025 and November 2026, 7 of them in the last 90 days, most on r/freelance_forhire, r/B2BForHire, r/googleads. Three of them: request 1, request 2, request 3. Every service ranked. These are businesses looking to buy each service, not jobs we are offering: ellul.ai sells these services and does not recruit through this site.
You pay separately, at cost
- The call tracking software subscription and any setup fee, paid to the provider
- Tracking numbers and call minutes, billed by the provider
What you supply
- Admin access to Google Ads and GA4
- Access to your website or Tag Manager
- The phone number calls should ring through to
What the price does not cover
- Calls are credited to the source the software detects; some calls cannot be matched
- Managing the ad campaigns themselves is not included
- Number availability and call costs are set by the tracking provider
The rules that apply
- UK GDPR Article 13 requires whoever collects personal data from a person, such as a call recording, to give their identity and contact details, the purpose, the legal basis and how long it is kept, at the time it is collected. UK GDPR, Article 13
A cheaper way to do it
- For calls from Google Ads, Google's website call tracking swaps the number on your site for Google forwarding numbers without any cost, in eligible countries. Google Ads Help: Set up tracking calls to a phone number on a website
How it works
Pick what you need
Choose a service and leave your details.
Get your fixed price
A written scope and price by email within a day.
Work gets done
Done in-house, once you approve the scope.
Questions
How much does call tracking setup cost?
Call tracking setup costs £195 at ellul.ai, a fixed price agreed in writing before work starts. One provider publishes a comparable price we could read (Tao Digital Marketing £150); with fewer than three there is no market median yet.
What is included?
Tracking numbers for each ad channel and your website. Numbers swap on your site to show which source rang. Calls sent to Google Ads and GA4 as conversions. Call recording with a clear notice to callers.
What is not included in the price?
You pay these directly, at cost: The call tracking software subscription and any setup fee, paid to the provider. Tracking numbers and call minutes, billed by the provider.
What do you need from me?
Admin access to Google Ads and GA4. Access to your website or Tag Manager. The phone number calls should ring through to.
What does it not cover?
Calls are credited to the source the software detects; some calls cannot be matched. Managing the ad campaigns themselves is not included. Number availability and call costs are set by the tracking provider.
Which rules apply to call tracking setup?
UK GDPR Article 13 requires whoever collects personal data from a person, such as a call recording, to give their identity and contact details, the purpose, the legal basis and how long it is kept, at the time it is collected. (UK GDPR, Article 13)
Is there a cheaper way to do it?
For calls from Google Ads, Google's website call tracking swaps the number on your site for Google forwarding numbers without any cost, in eligible countries. (Google Ads Help: Set up tracking calls to a phone number on a website)
How many people are looking for call tracking setup?
23 posts on Reddit asked to hire someone for call tracking setup between November 2025 and November 2026, 7 of them in the last 90 days, most on r/freelance_forhire, r/B2BForHire, r/googleads. Every service ranked the same way: https://ellul.ai/demand
How long does it take?
2 to 3 days. The written scope gives the timeline before anything starts.
Is it charged by the hour?
No. ellul.ai never charges by the hour or the day. The price is fixed against the written scope.
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