ellul.ai / Services / Content and social
Lead magnet, ebook or white paper
Businesses that want a guide worth swapping an email address for
One fixed fee. Never by the hour. That is £4 over the median of 6 published prices.
- Topic, outline and research agreed with you first
- Up to 3,000 words written for your buyers
- Designed as a branded PDF with a cover
- One round of changes
How long: 1 to 2 weeks
What other agencies charge for lead magnet, ebook or white paper
6 published prices for lead magnet, ebook or white paper on the same basis, from 6 providers, have a median of £441 (middle half £188.63 to £1,766.25). ellul.ai's £445 is £4 over the median of 6 published prices.
| Who | Price | Basis | Source |
|---|---|---|---|
| ellul.ai | £445 | One-off | Fixed, this page |
| PeoplePerHour sellerSouth Africa · marketplace listing | $120£90 | One-off | their page read Nov 2026“Ghostwrite a 3000 words ebook on any topic $120” |
| PeoplePerHour sellerUK · marketplace listing | $150£112.50 | One-off | their page read Nov 2026“I can deliver a 5,000 words ebook in 5 days @ $150, a 10,000 ebook in 7 days @ $250” |
| Get A CopywriterUK site · getacopywriter.com | £417 | One-off | their page read Nov 2026“White paper, 3,000 words: Pro £417, Expert £831” |
| PeoplePerHour sellerUK · marketplace listing | $620£465 | One-off | their page read Nov 2026“Research and write a professional 3,000 word whitepaper $620. I will research, structure and write a professional whitepaper of up to 3,000 words.” |
| Felicity Morgan, pension copywriterUK · lynx-turtle-lkmt.squarespace.com | £2,200 | One-off | their page read Nov 2026“White papers/booklets: More structured, longer-form documents to organise and present more complex information. Prices start at £2,200 for 8-10 pages.” |
| Sarah Monaghan, copywriterLancing, West Sussex · sarah-monaghan-xfrl.squarespace.com | £3,500 | One-off | their page read Nov 2026“A white paper is 2,500 - 4,000+ words, heavily researched and based on subject matter expert interviews, established facts and logical arguments. Costs start...” |
Prices as each provider publishes them on its own page, read November 2026; dollars at £0.75 and euros at £0.86. The data: JSON and CSV.
How many people are asking for it
368 posts on Reddit asked to hire someone for lead magnet, ebook or white paper between November 2025 and November 2026, 161 of them in the last 90 days, most on r/freelance_forhire, r/forhire, r/B2BForHire. Three of them: request 1, request 2, request 3. Every service ranked. These are businesses looking to buy each service, not jobs we are offering: ellul.ai sells these services and does not recruit through this site.
What you supply
- Your topic ideas, notes and any figures you want used
- Your logo, colours and fonts
- Feedback on the outline before writing starts
What the price does not cover
- Up to 3,000 words and one round of changes
- No interviews; research is from published sources and your own material
- The sign-up page and the emails that deliver the guide are separate services
The rules that apply
- PECR regulation 22 bars a business from sending marketing emails to individuals who have not consented, unless it got their details in a sale or negotiations for one, the emails are about similar products and they were given a simple way to refuse. legislation.gov.uk: Privacy and Electronic Communications (EC Directive) Regulations 2003, regulation 22
- UK GDPR Article 7(4) says that when judging whether consent was freely given, utmost account is taken of whether a service was made conditional on consent to processing it does not need. legislation.gov.uk: UK GDPR Article 7, conditions for consent
How it works
Pick what you need
Choose a service and leave your details.
Get your fixed price
A written scope and price by email within a day.
Work gets done
Done in-house, once you approve the scope.
Questions
How much does lead magnet, ebook or white paper cost?
Lead magnet, ebook or white paper costs £445 at ellul.ai, a fixed price agreed in writing before work starts. 6 published prices for lead magnet, ebook or white paper on the same basis, from 6 providers, have a median of £441 (middle half £188.63 to £1,766.25).
What is included?
Topic, outline and research agreed with you first. Up to 3,000 words written for your buyers. Designed as a branded PDF with a cover. One round of changes.
What do you need from me?
Your topic ideas, notes and any figures you want used. Your logo, colours and fonts. Feedback on the outline before writing starts.
What does it not cover?
Up to 3,000 words and one round of changes. No interviews; research is from published sources and your own material. The sign-up page and the emails that deliver the guide are separate services.
Which rules apply to lead magnet, ebook or white paper?
PECR regulation 22 bars a business from sending marketing emails to individuals who have not consented, unless it got their details in a sale or negotiations for one, the emails are about similar products and they were given a simple way to refuse. (legislation.gov.uk: Privacy and Electronic Communications (EC Directive) Regulations 2003, regulation 22) UK GDPR Article 7(4) says that when judging whether consent was freely given, utmost account is taken of whether a service was made conditional on consent to processing it does not need. (legislation.gov.uk: UK GDPR Article 7, conditions for consent)
How many people are looking for lead magnet, ebook or white paper?
368 posts on Reddit asked to hire someone for lead magnet, ebook or white paper between November 2025 and November 2026, 161 of them in the last 90 days, most on r/freelance_forhire, r/forhire, r/B2BForHire. Every service ranked the same way: https://ellul.ai/demand
How long does it take?
1 to 2 weeks. The written scope gives the timeline before anything starts.
Is it charged by the hour?
No. ellul.ai never charges by the hour or the day. The price is fixed against the written scope.
Get a fixed price for lead magnet, ebook or white paper.
In writing within one business day.
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