{"service":{"id":"lead-magnet","name":"Lead magnet, ebook or white paper","url":"https://ellul.ai/services/lead-magnet"},"ellul_ai":{"price":445,"currency":"GBP","basis":"one-off","unit":null,"includes":["Topic, outline and research agreed with you first","Up to 3,000 words written for your buyers","Designed as a branded PDF with a cover","One round of changes"],"time":"1 to 2 weeks"},"read_on":"2026-11-06","fx_to_gbp":{"GBP":1,"USD":0.75,"EUR":0.86},"market":{"counted":6,"median_gbp":441,"p25_gbp":188.625,"p75_gbp":1766.25},"counted":[{"provider":"PeoplePerHour seller (South Africa)","url":"https://www.peopleperhour.com/hourlie/ghostwrite-a-3000-words-ebook-on-any-topic/742285","figure":120,"currency":"USD","gbp":90,"basis":"one-off","unit":null,"kind":"marketplace","quote":"Ghostwrite a 3000 words ebook on any topic $120"},{"provider":"PeoplePerHour seller (UK)","url":"https://www.peopleperhour.com/hourlie/write-a-5-000-words-ebook-in-5-days/819456","figure":150,"currency":"USD","gbp":112.5,"basis":"one-off","unit":null,"kind":"marketplace","quote":"I can deliver a 5,000 words ebook in 5 days @ $150, a 10,000 ebook in 7 days @ $250"},{"provider":"Get A Copywriter (UK site)","url":"https://getacopywriter.com/uk?p=3597","figure":417,"currency":"GBP","gbp":417,"basis":"one-off","unit":null,"kind":"agency","quote":"White paper, 3,000 words: Pro £417, Expert £831"},{"provider":"PeoplePerHour seller (UK)","url":"https://www.peopleperhour.com/hourlie/research-and-write-a-professional-3-000-word-whitepaper/1127156","figure":620,"currency":"USD","gbp":465,"basis":"one-off","unit":null,"kind":"marketplace","quote":"Research and write a professional 3,000 word whitepaper $620. I will research, structure and write a professional whitepaper of up to 3,000 words."},{"provider":"Felicity Morgan, pension copywriter (UK)","url":"https://lynx-turtle-lkmt.squarespace.com/servicesandprices","figure":2200,"currency":"GBP","gbp":2200,"basis":"one-off","unit":null,"kind":"freelancer","quote":"White papers/booklets: More structured, longer-form documents to organise and present more complex information. Prices start at £2,200 for 8-10 pages."},{"provider":"Sarah Monaghan, copywriter (Lancing, West Sussex)","url":"https://sarah-monaghan-xfrl.squarespace.com/pricing","figure":3500,"currency":"GBP","gbp":3500,"basis":"one-off","unit":null,"kind":"freelancer","quote":"A white paper is 2,500 - 4,000+ words, heavily researched and based on subject matter expert interviews, established facts and logical arguments. Costs start from £3,500 - £6,000."}],"facts":{"pay_separately":[],"needs_from_you":["Your topic ideas, notes and any figures you want used","Your logo, colours and fonts","Feedback on the outline before writing starts"],"limits":["Up to 3,000 words and one round of changes","No interviews; research is from published sources and your own material","The sign-up page and the emails that deliver the guide are separate services"],"rules":[{"fact":"PECR regulation 22 bars a business from sending marketing emails to individuals who have not consented, unless it got their details in a sale or negotiations for one, the emails are about similar products and they were given a simple way to refuse.","source_name":"legislation.gov.uk: Privacy and Electronic Communications (EC Directive) Regulations 2003, regulation 22","source_url":"https://www.legislation.gov.uk/uksi/2003/2426/regulation/22"},{"fact":"UK GDPR Article 7(4) says that when judging whether consent was freely given, utmost account is taken of whether a service was made conditional on consent to processing it does not need.","source_name":"legislation.gov.uk: UK GDPR Article 7, conditions for consent","source_url":"https://www.legislation.gov.uk/eur/2016/679/article/7"}],"cheaper_route":[]},"not_counted":[]}