ellul.ai / Services / Brand, video and PR
Business and product naming
New businesses and products that need a name before a logo
One fixed fee. Never by the hour. That is £8.25 over the median of 4 published prices.
- A shortlist of 10 names fitted to your brief
- Each checked against the company and trade mark registers
- Domain and social handle availability for each name
- A short reason for every name on the list
How long: 1 to 2 weeks
What other agencies charge for business and product naming
4 published prices for business and product naming on the same basis, from 4 providers, have a median of £486.75 (middle half £224.25 to £843). ellul.ai's £495 is £8.25 over the median of 4 published prices.
| Who | Price | Basis | Source |
|---|---|---|---|
| ellul.ai | £495 | One-off | Fixed, this page |
| Atomnaming contests · marketplace listing | $299£224.25 | One-off | their page read Nov 2026“Bronze: $299 (expected 300+ entries, matching .com checked automatically); Gold $449; Platinum $749” |
| Naming Forcemarketplace listing | $299£224.25 | One-off | their page read Nov 2026“Human Sprint: $299. Turn a real brief and AI shortlist into a focused human creative contest” |
| LogoGinnion Dribbble · marketplace listing | $999£749.25 | One-off | their page read Nov 2026“Strategic Brand Naming For Modern Brands, LogoGinni, $999” |
| STUDIO MDon Dribbble · marketplace listing | $1,499£1,124.25 | One-off | their page read Nov 2026“Brand Naming Research AND Definition, STUDIO MD, $1,499” |
Prices as each provider publishes them on its own page, read November 2026; dollars at £0.75 and euros at £0.86. The data: JSON and CSV.
How many people are asking for it
281 posts on Reddit asked to hire someone for business and product naming between November 2025 and November 2026, 111 of them in the last 90 days, most on r/GoogleMyBusiness, r/DesignJobs, r/freelance_forhire. Three of them: request 1, request 2, request 3. Every service ranked. These are businesses looking to buy each service, not jobs we are offering: ellul.ai sells these services and does not recruit through this site.
You pay separately, at cost
- Domain registration and yearly renewals, paid to the registrar
- Trade mark filing fees, paid to the trade mark office
- Company registration fees, paid to the company registry
What you supply
- A brief: what you do, who for, the tone you want and names you like
- The markets and languages the name must work in
What the price does not cover
- A register search is a first screen, not legal clearance of a name
- The trade mark office decides whether a mark is registered
- Names for sale on name marketplaces are not offered
The rules that apply
- Companies House lists sensitive words, such as 'Bank' or 'Royal', that need a letter of non-objection from a named body before they can be used in a UK company name. GOV.UK: Incorporation and names, Annex A (sensitive words)
- The UK IPO publishes each trade mark application in its journal so anyone can oppose it; with no issues, registration usually takes about 3 to 4 months from application. GOV.UK: How to register a trade mark, what happens after you apply
How it works
Pick what you need
Choose a service and leave your details.
Get your fixed price
A written scope and price by email within a day.
Work gets done
Done in-house, once you approve the scope.
Questions
How much does business and product naming cost?
Business and product naming costs £495 at ellul.ai, a fixed price agreed in writing before work starts. 4 published prices for business and product naming on the same basis, from 4 providers, have a median of £486.75 (middle half £224.25 to £843).
What is included?
A shortlist of 10 names fitted to your brief. Each checked against the company and trade mark registers. Domain and social handle availability for each name. A short reason for every name on the list.
What is not included in the price?
You pay these directly, at cost: Domain registration and yearly renewals, paid to the registrar. Trade mark filing fees, paid to the trade mark office. Company registration fees, paid to the company registry.
What do you need from me?
A brief: what you do, who for, the tone you want and names you like. The markets and languages the name must work in.
What does it not cover?
A register search is a first screen, not legal clearance of a name. The trade mark office decides whether a mark is registered. Names for sale on name marketplaces are not offered.
Which rules apply to business and product naming?
Companies House lists sensitive words, such as 'Bank' or 'Royal', that need a letter of non-objection from a named body before they can be used in a UK company name. (GOV.UK: Incorporation and names, Annex A (sensitive words)) The UK IPO publishes each trade mark application in its journal so anyone can oppose it; with no issues, registration usually takes about 3 to 4 months from application. (GOV.UK: How to register a trade mark, what happens after you apply)
How many people are looking for business and product naming?
281 posts on Reddit asked to hire someone for business and product naming between November 2025 and November 2026, 111 of them in the last 90 days, most on r/GoogleMyBusiness, r/DesignJobs, r/freelance_forhire. Every service ranked the same way: https://ellul.ai/demand
How long does it take?
1 to 2 weeks. The written scope gives the timeline before anything starts.
Is it charged by the hour?
No. ellul.ai never charges by the hour or the day. The price is fixed against the written scope.
Get a fixed price for business and product naming.
In writing within one business day.
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