# Analytics and tracking setup

> Analytics and tracking setup at ellul.ai: £295, a fixed price agreed in writing before work starts, never charged by the hour. Ads or a site you cannot measure.

- Price: £295 (one-off)
- Time: 2 to 3 days
- Page: https://ellul.ai/services/tracking-setup

## What is included
- GA4 and Tag Manager
- Enquiries and sales tracked as conversions
- Consent banner that works

## How many people are asking for it
305 posts on Reddit asked to hire someone for analytics and tracking setup between November 2025 and November 2026, 163 of them in the last 90 days, most on r/googleads, r/PPC, r/freelance_forhire.

## Paid separately, at cost
- A consent platform subscription, if your site needs a paid one

## What the buyer supplies
- Admin access to your website or CMS
- Access to GA4, Tag Manager and any ad accounts
- Which enquiries and sales should count as conversions

## What the price does not cover
- Data is collected from setup onwards; past visits cannot be recovered
- The wording of your privacy and cookie notices is yours to approve; this is not legal advice
- Ad and campaign changes are not included

## Rules that apply
- Since 5 February 2026 UK PECR lets a site store or read data for statistics without consent only if it is solely to improve its own service, is not shared beyond that, and users are told and can object free. Source: [Privacy and Electronic Communications Regulations 2003, Schedule A1, paragraph 5](https://www.legislation.gov.uk/uksi/2003/2426/schedule/A1)
- Google's EU user consent policy covers users in the EEA, the UK and Switzerland and requires valid consent for cookies where legally required and for personalised ads. Source: [Google EU user consent policy](https://www.google.com/about/company/user-consent-policy/)

Get a written fixed quote: https://ellul.ai/services/tracking-setup#quote