{"service":{"id":"speed-to-lead","name":"Instant lead follow-up","url":"https://ellul.ai/services/speed-to-lead"},"ellul_ai":{"price":995,"currency":"GBP","basis":"one-off","unit":null,"includes":["New enquiries answered by text and email within a minute","Your team alerted with the lead's details at the same time","Booking link sent so the lead can pick a call slot","Missed calls answered by text, and every lead in your CRM"],"time":"1 week"},"read_on":"2026-11-06","fx_to_gbp":{"GBP":1,"USD":0.75,"EUR":0.86},"market":{"counted":3,"median_gbp":997,"p25_gbp":673.5,"p75_gbp":1123.5},"counted":[{"provider":"Rolfe Brand Scaling (Burton upon Trent)","url":"https://rolfebrandscaling.com/automations","figure":350,"currency":"GBP","gbp":350,"basis":"one-off","unit":null,"kind":"agency","quote":"Full Automation Bundle: £350 setup, £75/month: Missed Call Text-Back, Google Review Requests, Lead Follow-Up and Appointment Reminders."},{"provider":"Catalyst Bridge Ltd (Kinmel Bay, Wales)","url":"https://catalyst-bridge.pages.dev/","figure":997,"currency":"GBP","gbp":997,"basis":"one-off","unit":null,"kind":"agency","quote":"Starter: £497/month; £997 one-off setup. Perfect for businesses ready to stop missing leads. Includes lead capture and qualification, automated appointment booking, email and SMS notifications and CRM integration."},{"provider":"Web Spinner UK","url":"https://www.webspinneruk.com/services/ai-lead-capture-automation","figure":1250,"currency":"GBP","gbp":1250,"basis":"one-off","unit":null,"kind":"agency","quote":"Starter: One-off build / optimisation £1,250.00; Annual maintenance £0.00."}],"facts":{"pay_separately":["SMS and call fees, paid to Twilio or your CRM directly","Your CRM subscription, paid to the vendor"],"needs_from_you":["Access to your enquiry forms, inbox and CRM","Your booking link and the numbers or emails your team is alerted on","Access to your phone number's settings for missed-call texts"],"limits":["Text and email follow-up only; no automated or AI voice calls","Ongoing marketing campaigns to leads are not included","Replies depend on the lead; no booking rate is promised"],"rules":[{"fact":"UK PECR regulation 19 bars direct marketing calls that play recorded matter unless the person called has previously told the caller they consent to such calls.","source_name":"Privacy and Electronic Communications (EC Directive) Regulations 2003, regulation 19 (legislation.gov.uk)","source_url":"https://www.legislation.gov.uk/uksi/2003/2426/regulation/19"},{"fact":"UK PECR regulation 22 says marketing emails and texts to individual subscribers need prior consent, unless the soft opt-in applies, which includes a simple way to refuse in every message.","source_name":"Privacy and Electronic Communications (EC Directive) Regulations 2003, regulation 22 (legislation.gov.uk)","source_url":"https://www.legislation.gov.uk/uksi/2003/2426/regulation/22"}],"cheaper_route":[]},"not_counted":[{"provider":"Rolfe Brand Scaling (Burton upon Trent)","url":"https://rolfebrandscaling.com/automations","figure":125,"currency":"GBP","basis":"one-off","unit":null,"kind":"agency","quote":"Missed Call Text-Back: £125 setup, £30/mo.","why":"One automation of the four in our scope, and the same provider as the bundle reading."},{"provider":"PlumberCallback (UK)","url":"https://plumber-callback.pages.dev/","figure":100,"currency":"GBP","basis":"one-off","unit":null,"kind":"agency","quote":"£100 one-off setup, then £40/mo: PlumberCallback instantly texts missed callers so you can capture the job before they disappear.","why":"Missed-call text-back alone: a much smaller scope than replying to every enquiry, alerting the team and booking."},{"provider":"ProWebsite Co (UK)","url":"https://prowebsiteco.pages.dev/faq/","figure":297,"currency":"GBP","basis":"one-off","unit":null,"kind":"agency","quote":"Automation add-ons are priced separately, from missed-call SMS at £297 setup + £49/mo.","why":"Missed-call SMS alone, sold as an add-on to a website package: a much smaller scope."}]}