# Cold email infrastructure setup

> Cold email infrastructure setup at ellul.ai: £595, a fixed price agreed in writing before work starts, never charged by the hour. A business starting outbound email that must protect its main domain

- Price: £595 (one-off)
- Time: 1 week, plus 2 to 3 weeks of warm-up
- Page: https://ellul.ai/services/cold-email-infrastructure

## What is included
- Up to 5 sending domains, kept apart from your main domain
- Up to 15 inboxes on Google Workspace or Microsoft 365
- SPF, DKIM and DMARC set and checked on every domain
- Warm-up started and inboxes connected to your sending tool

## What other providers charge
Other providers publish a median of £580.88 across 4 comparable prices (middle half £364.88 to £778.13). Every price with its source: https://ellul.ai/services/cold-email-infrastructure/readings.json

## How many people are asking for it
88 posts on Reddit asked to hire someone for cold email infrastructure setup between November 2025 and November 2026, 14 of them in the last 90 days, most on r/coldemail, r/freelance_forhire, r/forhire.

## Paid separately, at cost
- Sending domains, registered in your name and paid to the registrar
- Google Workspace or Microsoft 365 licences for each inbox
- Warm-up and sending tool subscriptions, paid to the vendor

## What the buyer supplies
- Your brand name, and approval of each sending domain
- A payment card for the domains, licences and tools in your name
- Your sending tool account, or a choice of tool

## What the price does not cover
- Up to 5 domains and 15 inboxes; more are quoted
- Google and Microsoft decide whether mail reaches the inbox
- Lead lists, email copy and running campaigns are not included

## Rules that apply
- Since 1 February 2024 Google has required anyone sending more than 5,000 messages a day to Gmail accounts to set up SPF, DKIM and DMARC and keep their spam rate below 0.3%. Source: [Google Workspace Admin Help: Email sender guidelines](https://support.google.com/a/answer/81126)
- Since 5 May 2025 Outlook has routed mail from domains sending more than 5,000 messages a day to Junk unless SPF and DKIM pass and DMARC is at least p=none. Source: [Microsoft Defender for Office 365 Blog: Outlook's new requirements for high-volume senders](https://techcommunity.microsoft.com/blog/microsoftdefenderforoffice365blog/strengthening-email-ecosystem-outlook%E2%80%99s-new-requirements-for-high%E2%80%90volume-senders/4399730)
- UK PECR regulation 22 bars unsolicited marketing email to individual subscribers without their prior consent, apart from the soft opt-in for existing customers; regulation 2 counts an unincorporated body of individuals as an individual. Source: [Privacy and Electronic Communications (EC Directive) Regulations 2003, regulation 22](https://www.legislation.gov.uk/uksi/2003/2426/regulation/22)

Get a written fixed quote: https://ellul.ai/services/cold-email-infrastructure#quote
